| About The Blue Cross Blue Cross was started in 1929 | | | | State as well as Federal government employees and |
| by Justin Ford Kimball, at Baylor University in Dallas, | | | | they are also very important in the administration of |
| Texas. It was developed to guarantee teachers 21 | | | | Social Security. There is a problem with health |
| days of hospital care for $6 a year. Later on the plan | | | | insurance in the United States. |
| was enlarged to other people in the Dallas area and | | | | There is a conflict between the need for the insurance |
| then throughout the country. | | | | company to make money versus the need of their |
| In 1939 the term Blue Cross was used to include other | | | | clients to remain healthy. This need to make money |
| plans as well. Blue Cross is a name used by an | | | | has become so uncontrolled that one third of the |
| association of health insurance plans throughout the | | | | population in the US can not afford medical insurance |
| United States. | | | | and medical bills today are the major cause for |
| It was developed in 1929, by Justin Ford Kimball, at | | | | bankruptcies. This is why state and federal regulation |
| Baylor University in Dallas, Texas. The first plan | | | | of health insurance companies is necessary. On the |
| guaranteed teachers The plan was extended to other | | | | other hand medical insurance companies could |
| employee groups in Dallas, and then nationally. The | | | | hypothetically face unforeseen events such as the |
| American Hospital Association (AHA) adopted the | | | | chicken flu where a large percentage of their clients all |
| Blue Cross symbol in 1939 as the emblem for plans | | | | of a sudden face horrendous hospital bills. |
| meeting certain standards. | | | | Theoretically this could bankrupt the insurance |
| So as it stands today Blue Cross is an independent | | | | company within a very short timeframe. So to prevent |
| membership association working on a service basis | | | | this situation medical insurance companies use a |
| and providing protection against the costs mainly of | | | | variety of checks and balances to limit payments to |
| hospital care. Benefit payments are made directly to | | | | beneficiaries. |
| the hospital. Benefits vary among various Blue Cross | | | | And of course it is a well-known fact that those |
| associations. | | | | seeking health insurance are also those most likely to |
| And then there is Blue Shield which, rather than | | | | have medical problems being present or future ones. It |
| covering hospital care, provides protection on a service | | | | is also known that if the cost of healthcare to the |
| basis against the cost of surgical and medical care in a | | | | beneficiary is very low than the use of medical |
| limited geographical area. The actual Blue Cross, which | | | | benefits will be much greater than if the cost is |
| was a blue Greek Cross, was created by the artist | | | | substantial. |
| Joseph Binder under the auspices of E A van | | | | So to find the balance where medical services are |
| Steenwijk who was the Company secretary of Blue | | | | available when needed but not abused to the extend |
| Cross and Blue Shield of Minnesota. | | | | that for every paper cut you will make a visit to the |
| The Blue Cross began now to be used in other parts | | | | doctor proper safeguards should be in place. |
| of the country as well. At present it is a national trade | | | | So in theory, if people would exercise, would eat |
| organization linking 40 health insurance companies in | | | | healthy food, would avoid addictive substances, this |
| the US, Canada and Puerto Rico together. | | | | would lower health insurance prices because the |
| Supposedly, Blue Cross operations are considered to | | | | insurance companies would pay fewer doctor bills. |
| happen as franchises in specifically designated regions. | | | | However, you could then also say that too much of |
| At present these services are available in every state | | | | the insurance premiums would be paid out in executive |
| wihin the United States and every Canadian province | | | | salaries or kept as profits by the company. |
| Blue Cross is very prevalent in providing coverage to | | | | |