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How Alan's Website Could Easily Make More Money

My Australian friend, Alan, recently got ingetting  traffic.
touch for advice on how to make more money
from his recently set up website. Alan isImproving his natural search engine rankings,
into natural health treatments, so hisso that people found his site when typing in
website is one that offers natural solutionsthe keywords, would reduce Alan's costs and
to  health  problems.increase  his  profit  margins  considerably.
Alan asked for my advice as to how toThis is relatively easy to do, and in fact I
monetize this new site, knowing that I haveran this for Alan myself using Wordtracker.
had  success  with  Google  Adsense.This is a handy piece of software which
allows you to look at the supply and demand
First off, Alan needs to consider whetherof particular keywords and spot gaps in the
sales are his primary objective. If so, themarket,  also  known  as  niches.
addition of Adsense to the site, whilst
bringing in extra income, might reduceIn this case, just one of the keywords which
potential  sales.came up as in high demand but low supply was
pain management with acupuncture. Alan would
Adding Adsense to his site would be a quick &do well to either use these keywords as part
easy way to make money. I suggested aof his homepage or to create a new page with
horizontal Adsense link, just below the mainthis title and heading, together with
navigation bar which runs across his index orsuitable  webcopy.
home page. This would look natural and looks
like  part  of  the  website  navigation.By putting these keywords at the beginning
and end of a new page of copy, very soon this
Also, the addition of a Google skyscraperwill start to get ranked well by the search
unit on the right of his page would add valueengines and receive visitors who arrive for
to the site, and also increase his income,free!
but without detracting from his primary
objective  of  sales.One other easy suggestion for Alan to
implement, since he is also a writer, is to
Now, Alan is an expert on health, but not sowrite a couple of articles on the subject of
good at search engine optimization. Hisnatural healing and acupuncture and to submit
heading for the page of Simple healththem to a few of the Article Directories,
treatments by non-invasive electronicsuch as Ezine Articles and iSnare. This is a
acupuncture may explain what the page iseffective and natural way to get traffic to
about, but it isn't going to get him hordesyour  site  with  minimum  effort.
of traffic from the search engines - no-one
is looking for either simple healthWatch out for your profit margins Alan -
treatments or non-invasive electronicthey'll be going way up - just as you
acupuncture! Zoom along to Overture andimplement  these  few  simple  changes!
check out their keyword selector tool in the
resource centre if you want to see just whatFor our free course on making money with your
it  is  that  people  are  searching  for.own home based internet business,visit How to
set  up  your  own  online  business.
I suggested to Alan that he look at which
words which people were searching for.This article was submitted by Jen Carter, the
Although he is happy to buy traffic for thecreator of the How to Earn a Million Dollars
site, using the pay per click engines (e.g.website.
Adwords & Overture). This makes it easy to
get a top search engine ranking forJen started her own home internet businesses
particular words or phrases (known asin 2005 and writes articles to share her
keywords) but can prove an expensive way ofexperiences in building an online business.



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